Privacy Statement

This website (hereinafter the “Website“) is provided by Bayer Australia Ltd ABN 22 000 138 714, Bayer CropScience Pty Ltd ABN 87 000 226 022, Imaxeon Pty Ltd ABN 93 093 950 906 (hereinafter “Bayer”, “us” or “we”).

Handling of personal information

In the following we wish to provide you with information on how we handle your personal information when you use our Website. Unless otherwise indicated in the following chapters, the legal basis for the handling of your personal information results from the fact that such handling is required to make available the functionalities of the Website requested by you. [Art. 6(1)(b) General Data Protection Regulation]

Bayer is required to comply with the Australian Privacy Act 1988 (Cth) (“Privacy Act”) and our privacy policy sets out how Bayer seeks to ensure that any personal information we hold about you is collected, used, stored and disclosed in accordance with the Australian Privacy Principles in the Privacy Act.

Using our Website

Accessing our Website

When you call up our Website, your browser will transfer certain information to our web server. This is done for technical reasons and required to make available to you the requested information. To facilitate your access to the Website, the following information are collected, briefly stored and used:

  • IP address

  • date and time of access

  • time zone difference to Greenwich Mean Time (GMT)

  • content of request (specific site)

  • status of access/HTTP status code

  • transferred volume of data

  • website requesting access

  • browser, language settings, version of browser software operating system and surface

Moreover, to protect our legitimate interests, we will store such information for a limited period of time in order to be able to initiate a tracking of personal information in the event of actual or attempted unauthorized access to our servers. [Art. 6(1)(f) General Data Protection Regulation]

Setting of cookies

What are cookies?

This Website uses so-called “cookies”. Cookies are small text files that are stored in the memory of your terminal via your browser. They store certain information (e.g. your preferred language or site settings) which your browser may (depending on the lifespan of the cookie) retransmit to us upon your next visit to our Website.

What cookies do we use?

We differentiate between two categories of cookies: (1) functional cookies, without which the functionality of our Website would be reduced, and (2) optional cookies used for e.g. website analysis and marketing purposes. You may choose to opt-in or opt-out to cookies at anytime by selecting the Cookie Settings button located in the footers of this website. A detailed description of the optional cookies we use can be found in the table here.

Subject to your consent

We only use optional cookies if we have obtained your prior consent. [Art. 6(1)(a) General Data Protection Regulation] Upon your first access to our Website, a banner will appear, asking you to give us your consent to the setting of optional cookies. If your consent is given, we will place a cookie on your computer and the banner will not appear again as long as the cookie is active. After expiration of the cookie’s lifespan, or if you actively delete the cookie, the banner will reappear upon your next visit to our Website and again ask for your consent.

How to prevent the setting of cookies

Of course you may use our Website without any cookies being set. In your browser, you can at any time configure or completely deactivate the use of cookies. This may, however, lead to a restriction of the functions or have adverse effects on the user-friendliness of our Website. You may at any time object to the setting of optional cookies by using the respective objection option indicated in the table here.

Online behavioral advertising with Facebook

This Website uses an online behavioral advertising service of Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland (using Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA as subprocessor) (“Facebook”).

Facebook will analyze your use of this Website. To this purpose, we use the cookies described in more detail in the table here. The information collected by Facebook in connection with your use of our Website will be transmitted to a server of Facebook in the US, where it will be stored and analyzed. These information include the referring URL, your browser type, your language settings, your operating system, your screen resolution and further information depending on the implemented pixel events (e.g. “purchase”: processes the type, ID and number of the selected item as well as payment information and currency; “search”: processes the search string, when you search for a product on our website; “view content”: processes the content ID, name, type, currency and value). We and our partner Facebook will use this information to better tailor our advertisements to you and your interests, to limit the number of times you are shown the same advertisement, to evaluate the efficiency of promotional campaigns, and to better comprehend the behavior of visitors after they have looked at a certain ad. When you visit your Facebook timeline or another websites of Facebook’s advertisement network (so called “Audience Network”), customized feeds tailored to your interests can be presented to you on the basis of the information collected on our Website.

You may withdraw your consent to this transfer of information to Facebook for online behavioral advertising purposes at any time by administrating your consent in the table here, in which case an opt-out cookie will be placed. Please note that this will only prevent any transfer of information to Facebook as long as you do not delete the opt-out Cookie. 

Facebook is responsible for processing your personal information which Facebook collects directly from our Website for online behavioral advertisement services. Since we have no control over personal information collected and processed by third parties, we are not in a position to provide binding information regarding the scope and purpose of such processing of your personal information. Thus, please visit Facebook’s information on data privacy to receive further information on how Facebook processes your personal information and for how long. At the time of preparation of this privacy statement, Facebook’s information was available on their Privacy Policy.

Use of Contact Forms

You can contact us directly via the contact forms available on our Website. In particular, you may provide us with the following information:

  • Name, surname, gender and title

  • Contact data (e.g. E-Mail address, phone number)

  • Transaction Number (e.g. Request ID)

  • Message 

  • Professional qualification

We collect, process and use the information provided by you via the contact forms exclusively for the processing of your specific request.

Information regarding your rights

Right of Access and Correction

You have the right to review and amend any personal information stored in our system if you believe it may be out of date or incorrect. Just send an e-mail to the address given in the imprint or contact the Data Privacy Officer at the address below.

Right of Cancellation

You have the right at any time to withdraw your consent to the use of your personal information in the future. Again, just send an e-mail to the address given in the imprint or contact the Data Privacy Officer at the address below.

Data Retention

We only retain personal information for as long as is necessary for us to render a service you have requested or to which you have given your consent, except where otherwise provided by law (e.g. in connection with pending litigation).

Overseas Recipient

Bayer is a member of the Bayer Group of Companies, a global organization with offices within and outside of Australia.

Information held by Bayer about you may in some circumstances be stored on Bayer databases housed in overseas locations including but not limited to Germany, China, Singapore, the Philippines and the United States of America. For example, in order to facilitate the receipt and payment of accounts, Bayer must transfer personal information overseas to the Philippines. All Bayer companies are committed to compliance with internal data protection policies which contain provisions substantially similar to the Australian Privacy Principles and in many cases to similar laws in the other jurisdictions.

Bayer also deals with external service providers located in countries within and outside of Australia, such as in Singapore, United States and Ireland and in such cases, Bayer takes reasonable steps, including by contract provisions, to ensure that these service providers do not breach the Australian Privacy Principles.


In light of the importance of protecting children’s privacy, we do not collect, process or use on our website any information relating to an individual whom we know to be under 13 years old without the prior, verifiable consent of his or her legal representative. Such legal representative has the right, upon request, to view the information provided by the child and/or to require that it be deleted.

If you wish to exercise your rights, please address your request to the contact indicated below.


All enquiries or complaints regarding your personal information should be made in writing to:


The Privacy Officer

875 Pacific Highway 

Pymble NSW 2073


Phone: +61 2 9391 6000

Or by email:


Bayer will respond to your complaint within 30 days of receipt of your correspondence or within any further time notified to you in writing. If you are not satisfied with the outcome of the response you receive, we can refer you to the Office of the Australian Information Commissioner (as applicable) for further investigation.

Amendment of Privacy Statement

We may update our Privacy Statement from time to time. Updates of our Privacy Statement will be published on our Website. Any amendments become effective upon publication on our Website. We therefore recommend that you regularly visit the site to keep yourself informed on possible updates.

Last updated: 22/06/2021.

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